British Airways is in close negotiations with Boeing to order 12 new Boeing 777-300ERs as part of a sweet compensation package from Boeing for the 20 month delay of their fleet of Boeing 787s of which BA has ordered 24. This order is likely to be revealed at next month's Farnborough air show in the UK.
If ordered, BA will use the B 773ERs to replace the B 744 on routes where extra economy class seats that the B 744 has on offer is not used to capacity. The B 744s will then be gradually retired or converted to freighters as the operating costs for flying them on pax flights is too costly in this day and age.
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